Equipment for webmaster tools and seo analytics
The duty of webmaster tools is to optimize your website works in google search engine and creating a rang of statistics. Webmaster tools can Anallise the click through rate (ctr) which helps to identify the meta tags should be improved or not.
Web Master Tools
search traffic
links to your site
Internet links
manual actions
international targeting
To use new search engine tool, click 'search traffic' in the left hand menu, then click search analytics
keywords to focus
Find the keyword that receive a large number of clicks that's your focusing keyword.
click : the number of clicks for google to your site
impression : the number of times your site meta tag title and description have appeared in google search results.
ctr : click through rate, clicks, impression * 100
